22 Aug Creative Food Display Trends to Quickly Tantalise Your Customers
Visualisation has a great deal to do with the food choices consumers make. It is why grocery store packaging is so important, and why retailers place pictures of their products on labels.
The same is true for restaurants, delis, markets, or other establishments selling fresh food. The challenge is that you cannot rely on pictures but on the food products themselves.
Below are some of the latest and most creative food display trends that will help you tantalise customers. Keep reading to find out how to get the most out of your display, entice customers, and grow your business.
Interactive and Customisable Stations
Customers are drawn to experiences where they can make myriad choices about the food they are buying. It is why salad bars and customisable delis remain so popular. Also, think of sushi restaurants where the chef prepares food in front of patrons.
Configure your refrigerated food display to showcase the different options that customers have. It can draw attention to specific aspects of a dish. This also prompts patrons to ask questions about their choices, which can help promote engagement with them.
Themed Displays
Going with a theme can produce a visually appealing and cohesive display. Seasonal ones are easy to implement. Consider a fall “harvest festival,” or summer “picnic” or “beach,” theme.
Also, think outside the box, especially when it comes to accentuating the attributes of your food products. For instance, if you have locally sourced goods, go with a “garden” or “farm-to-table” display. You might put produce out in baskets or wooden crates for a rustic motif.
Minimalist Displays
Depending on the type of food products you are displaying, sometimes, “less is more.” A clean and simple layout can highlight the food itself while minimising distractions.
It can also evoke a sense of luxury or exclusivity by emphasising quality over quantity. Consider this especially for items like artisanal cheeses, deli cuts, or almost any type of dessert.
Tiered Displays
Another option that utilises space is a tiered food display. Putting out stacked foods or having different shelving layers in your display can be visually striking to customers.
It also can catch the eye at various levels, attracting customers to different aspects of your offerings. This can also help highlight items you wish to sell more of.
Colourful and Artistic Arrangements
You can never go wrong with vibrant colours when it comes to food decor and displays. Using a mix of them can make a food presentation “pop,” appearing festive and lively.
When possible, use food products to add colour to a display, even if it is as a garnish. Colourful, vivid displays can also encourage customers to share pictures of their experiences on social media, which is free advertising for your business.
Learn More About Food Display Trends
Now that you know the latest food display ideas and trends, you can determine which are best for your business and industry.
Since 1967, Capital Refrigeration Services has provided the highest quality commercial retail refrigeration and food service equipment across the UK. We are a “one-stop” facility with a combined 100 years of supply and installation experience, including full design and project management services.
Reach out to us today or take a look at some of our other posts for more ideas on creative food arrangements.
